San Rafael Sustainable Coffee Initiative
I wanted to take a moment to share information about our friends in Costa Rica who are promoting and supporting a sustainable coffee farming initiative. My wife and I met Ken Lander while staying in Monte Verde, Costa Rica earlier this year. He’s started a great organization (San Rafael Sustainable Coffee Initiative – SRSCI) which produces world-class coffee in a sustainable environment which supports local farmers and their families in Costa Rica. It seems like a win-win situation to me and my wife, which is why I’m sharing.
At the moment the SRSCI is asking for new members to join and help with making micro-loans to the farmers (as little as $35) in order to grow their operation and produce more sustainable coffee, which in turn helps their local economy. I love the idea and I must say that the coffee is some of the best I’ve ever had. If you join as a new member you also get fresh coffee mailed straight to your doorstep from their Costa Rican farms, which means great coffee, at a great price which helps local farmers and eliminates the corporate (for profit) middle man.
The power of the San Rafael Sustainable Coffee Initiative is that the coffee drinker has the opportunity for the first time to be involved in the production of his or her own cup. Obviously, purchasing coffee from the SRSCI is a wonderful way to support the SRSCI (and we welcome your continued orders for coffee!), but this year, the coffee lover has the opportunity to invest in the SRSCI directly. We are asking you to consider both ordering coffee and giving the SRSCI a one-time micro-loan to help capitalize this year’s 23 hectares and liberate farmers from the need to find capital through the current cooperative and old value chain that follows.
Your micro-loan will return 100% to you in the form of a $70.00 credit on your future order from next year’s crop. If 600 hands raise and join this effort, the SRSCI will generate $21,000.00 in capital just from the micro-loans alone. However, this is a relationship between you and the farmer, so the farmers of the SRSCI commit to contribute from the proceeds of the sale of coffee from this drive a matching $21,000.00 in capital from the profits of the sale of the coffee.